Protests and Social Media — Trading wrist-rockets for hash tags.

by jeffreykriley

In these two readings, we have social unrest and social media in an intermixed scene. However, one frames the social media use as a success, helping aid the overthrow of a brutal dictator, while the other shows the flaws of the system being similar to systems of the past.

Let’s explore a similarity, then an opposing point, followed by a really powerful shared assumption.

One of the seemingly obvious similarities between the articles by Lim and Poell & Borra, is that the social networking in both situations was not done by one cohesive group with one cohesive message or goal — at least not off the bat. In Lim’s Egyptian setting, there are vastly different players with vastly different goals. Although the Egyptian Marxist-communists, conservative Muslim Brotherhood, and hoards of soccer hooligans all agreed that Mubarak needed to go, their reasons for supporting that idea were varied. For Poell & Borra’s G20 setting, the players are similar in that they are strikingly different. Environmentalist organizations were in the fray with gay rights organizations, organized labor, and ever-aggravated Black Bloc anarchists. So that aspect of the setting of both analyses is the same. Both social movements were considered “one” movement, however they were formed from a very loose collective who really only shared disenfranchisement in common. The assumption was seemingly made by both authors that social networking systems would act as a binder for these loosely connected groups.

That leads to something that makes the two situations different, and therefore makes the points of analysis opposed:

One of the aspects of social media and revolution discussed by Lim is that of a turning point — or with Lim, a series of turning points — that allow for people to come together against a common enemy. For the Lim study, this was the death of Khaled Said, a prominent blogger. When the government murdered Said for allegedly distributing video of police pocketing drug money after a raid, many different sides of the anti-government movement now had a martyr and common enemy. Social networking allowed those different groups with different political affiliations to have a “shared victimization.” And, after the death of Said, the topic of the social media produced by the different folks shifted into that singular topic, as did the increasing effort to spread the word of upcoming protests. However, that is lacking with Poell & Borra’s analysis of social media use by G20 protestors and activists. There is no turning point, where the different factions of G20 protestors, all using the same channels of communication, were able to form together with a single common enemy for the same reason. Yes, the protestors tended to focus on the topic of police brutality, it wasn’t enough to unite everyone against either the G20 for a specific reason or the police themselves. Whereas in Egypt the conversation became the need to oust a dictator, the G20 protestors all had a different motivation and a different desired outcome, and nothing ever changed that. Unlike Egypt, social networking as a platform was unable to unite for a common goal.

Finally, that leads to the final point that both Poell & Borra and Lim share.

Both studies seem to carry the assumption that social networking, the mimicking of interpersonal social networks in an online setting, have the potential to be more, to be better, to be more powerful, than traditional means of media when it comes to the ability to insite social change and unite people behind a given cause. For the case of Egypt, it was because the traditional forms of media were controlled by the very dictator they were trying to ouster. For the G20, it was because of long-standing criticisms that traditional news media focus on spectacle instead of message. Granted, in the case of the G20, it was found that the social networks were not all that different.

However, isn’t it saying something that the researchers felt the need to test it as such in the first place? That’s powerful, right?

Both authors point to social networks having a ton of potential power in our world, even if that potential is not being lived up to.